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David Collins, columnist and Co-Founder & Group Marketing Director at Great National Hotels and Resorts discusses the continuing battle for direct business and what hotels can do to tip the balance in their favour.
Previously I’ve pointed to the one recurring challenge facing hospitality marketers and that is how to drive …
Susan Cully, columnist and Managing Director at Marlin Apartments discusses how an industry regulator is revolutionising our industry and giving guests third-party reassurance.
It was revealed last year that London has just 1.6 serviced apartments per 1000 business travellers – and demand is beginning to outstrip supply in the capital.
This is …
Monica Or, columnist and Hospitality Consultant at Star Quality Hospitality Consultancy discusses how having a clear vision is the starting point to help you succeed in 2015.
As we start 2015, a new year is seen as a fresh start for many. So we are setting goals and targets so we …
Adi Zellner, columnist and Head of Product for WixHotels at Wix.com discusses how online reviews can make or break a hotel’s reputation– and what hotel owners can do about it.
The use of online reviews has reached an unprecedented level of adoption within the hotel industry – becoming nearly universally embraced …
David Collins, columnist and Co-Founder & Group Marketing Director at Great National Hotels and Resorts discusses whether or not what we know now about marketing hotels will suffice 12 months from now … or even 6 months from now.
Everything you know is wrong.
That’s a bit of a dramatic title …
Susan Cully, columnist and Managing Director at Marlin Apartments discusses the confusion within our industry and how, as Industry Leader, Marlin seeks to create a clear differentiation as they look to launch their first apart-hotel in the future..
I can’t begin to express just how many times I’ve had the following …
Judy Hou, columnist and Director General/CEO at Glion Institute of Higher Education discusses the importance of being aware of new trends in the hospitality industry.
Judy Hou, Director General/CEO at Glion Institute of Higher Education– one of the top three institutes of higher education for an international career in hospitality – …
Monica Or, columnist and Hospitality Consultant at Star Quality Hospitality Consultancy discusses the concerning fact that hospitality businesses are still not fully compliant with the latest regulation on Allergens..
Back in July I wrote about the new Allergen Regulation formally known as the ‘Food Information Regulations EU1169/2011’ which came in to …
Adi Zellner, columnist and Product Lead for WixHotels at Wix.com discusses why an online booking engine is the new must-have—and how to choose the right one.
As traveler preferences and consumer technology change, standard booking methods like phone calls and personal emails have been replaced with 24/7 online tools that combine …
David Collins, columnist and Co-Founder & Group Marketing Director at Great National Hotels and Resorts discusses how things are about to get very interesting for hotels.
With the festivities just about up on us, most of us are in the final planning stages for 2015 combating colleagues for crucial budget whilst …
Susan Cully, columnist and Susan Cully at Marlin Apartments discusses the growing relocation sector driving international visitors to London, and how serviced apartments are readily poised to accommodate this surge..
The appeal of London has been drawing much-wanted international leisure and business guests for years, and has led to our capital …