Last Friday night saw an array of the cream of regional businesses come together to celebrate the 2014 Business Excellence Awards. Attended by over 420 guests, the Annual awards ceremony was established to recognise those businesses within the region that have shown outstanding achievements in their particular field. UK Hotel Marketing Company – “Classic Britain” was delighted to win the Excellence award in the Tourism category, up against some stiff competition including internationally recognised brand names.

Press Release DistributionClassic Britain Hotels – 14/03/2014: Having been in business for over 16 years, Classic Britain has seen tremendous growth fuelled by constant innovation and an unfaltering commitment to customer service. With year after year of strong growth and more ambitious plans for the year ahead the formula that the business has been built upon proved to be a winning one on the night.

The company provides hotel breaks all over the UK to both travel trade customers and to independent leisure guests. The leisure business operates very much in the package break market and promotes itself mainly on it’s website, on TV and in National Press. Travel trade customers have access to a glossy 52 page Groups Packages and Breaks brochure which contains suggested tours all over the UK – with new additions for this year including Luxury London and Singles Breaks.

Their extremely loyal customer base and never ending quest to provide the best deals has ensured their continued success in an increasingly competitive market. Sales have risen dramatically with the launch of new website versions seeing fantastic sales results.

Also, recent forays into the international groups market for operators coming to the UK have resulted in some key accounts being won.

Boasting return on investment rates for hotel partners of £66 returned for every £1 spent their portfolio is growing steadily with some big names added over the last year or so as a result of this

The team, headed by Andrew Simpson, Classic’s MD were delighted to accept the award on the night.

“Whilst we always strive to be the best we can be at what we do, to get this sort of recognition by the industry is a real accolade for us.” Andrew said “We will continue to innovate and grow the business, always with our customers at the forefront of everything we do and hopefully we will continue to delight and provide our guests with great value UK breaks, our travel trade partners with a comprehensive offering of tours and package breaks that are sure to delight their customers and our hotel partners with an effective low-cost distribution channel to market”

Please contact Classic Britain on 01357 529 129 for more information.


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